Maybe you planted your garden or washed your windows. Maybe you put your snow boots and winter coat in storage. Hopefully you’ve filed taxes—six days left, people! But have you considered a spring cleaning for your social media presence?
Admit it. There’s a social network or an app—or two or three or ten—that you’ve been neglecting. We asked five Cision staffers (myself included) which platforms they’ve been managing poorly and what improvements—or deletions—would make for a successful spring cleaning. Here’s what they had to say about cutting, gutting and renovating their social wheelhouse.
Networks you’re neglecting? Twitter and LinkedIn. I check them on occasion and just kind of hope people will reach out to me (which obviously doesn’t work unless my name was Lady Gaga).
Room for improvement? The problem is that people who succeed on these networks usually invest quite a bit of time, which unfortunately I don’t have because I prioritize other things (sleep, sports, beer, etc.) over them.
Where do we start? I’d actually like to spring clean my Google+ account. I know what people say about Google+, but I’ve driven more traffic to my personal blog through that, Facebook and reddit than from anything else. The Google+ communities are also really cool and I’d like to be more active in them. Read it all..